Dalibor Pajic

I’m a brand designer with 17+ years of experience, helping startups, scale-ups, and established businesses build clear, distinctive brands. I work primarily with founders and marketing teams who value strategy-led design and want identities that scale across digital, product, and real-world touchpoints.

My work focuses on brand strategy, logo design, visual identity systems, and packaging, especially for technology, Web3, SaaS, and purpose-driven companies. I’m particularly interested in projects that involve building or refining a brand from the ground up, rebranding for growth, or creating systems that live across complex environments.

I collaborate closely, think in systems rather than single assets, and design with longevity, clarity, and commercial impact in mind.